An editorial shoot inspired by Grace Jones, the iconic Jamaican model, singer, and actor. These images capture the confluence of fashion, beauty, and visual art to create the concept of ‘Beverly 1977’.

CREATIVE DIRECTOR & PHOTOGRAPHER | FRANÇOIS MITTINS
CREATIVE DIRECTOR & STYLIST | Bernie Gracieuse
STYLIST | Ife Adekoya
MUA | Stephanie Jones
MODEL | Zeeggy Mercy
Grip | LOGAN SCOTT
VIDEOGRAPHER | RYAN TU
The Challenge

How do you capture the soul of Grace Jones?

The Solution

Unearth her story

Through visual storytelling, we explored the many facets that embody Grace Jones. This editorial focused on the emotion and spirit of her creative endeavours.

Behind the Scenes

BTS PHOTO CREDITS | Logan Scott

What will we create today?

Curiosity. Community. Creative solutions.
Let’s make something magical.

Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project 

Beverly
1997

Inspired by the icon Grace Jones. Where fashion, beauty and visuals art meet to create ‘Beverly 1977’

CREATIVE DIRECTOR & PHOTOGRAPHER | FRANÇOIS MITTINS
CREATIVE DIRECTOR & STYLIST | Bernie Gracieuse
STYLIST | Ife Adekoya
MUA | Stephanie Jones
MODEL | Zeeggy Mercy
Grip | LOGAN SCOTT
VIDEOGRAPHER | RYAN TU
model with mic performing for editorial
The Challenge

How do you capture the soul of Grace Jones?

beauty shot of women shaped her hands as a gun and looking up
The Solution

Approach the project as an artist

Through discussions with Justina, I learned about her love for painting and immediately knew I wanted to use painting — a self-portrait — as a way to tell Justina’s story. I wanted Justina to look in a mirror and paint her portrait as her own natural self, with no makeup and no flashy outfit. The process allowed Justina to explore the beauty of vulnerability, and it allowed me to capture incredible images of an artist in a deep state of concentration.

Model looking to camera with a glass raise beside her cheek
Beauty photograph of model covering half her face with her hand

Behind the Scenes

BTS PHOTO CREDITS | Logan Scott
francois mittins photographing a model in mid action

What will we create today?

Curiosity. Community. Creative solutions.
Let’s make something magical.

Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project 

613.804.6409
Ottawa, ON
Toronto, ON
Montreal, QC

© 2022 FRANCOIS MITTINS. ALL RIGHTS RESERVED.

Website design by Godzspeed

Go to
Gallery