Allez is an Ottawa-based clothing brand. Their mission is to help people create more happy, healthy, beautiful moments. They value quality, creativity, and community.

Client | Allez
Agency | One true studio
creative director | Gvu creative
Producer | Julie Chery
Photographer | François Mittins
Model | Djamilla & Brendan
Model Agency | AMTI Ottawa
The Challenge

My client wanted to convey the connection between people and the mustard seed. Our challenge was to leverage the mustard seed as a symbol for humble, yet powerful transformation (from something miniscule into a creation of grandeur.)

The Solution

Create the connection between nature and people

My approach was to partner with the Creative Director to marry the natural environment that a mustard seed grows in, with people and apparel. This visual narrative resulted in a beautiful campaign that highlights their ethos and product as both creative and quality-driven.

Published Images

screengrab of client's website with my images
screengrab of client's website with my images
screengrab of client's website with my images
screengrab of clients Instagram with my images

What will we create today?

Curiosity. Community. Creative solutions.
Let’s make something magical.

Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project 

Allez is an Ottawa-based clothing brand. Their mission is to help people create more happy, healthy, beautiful moments. They value quality, creativity, and community.

Client | Allez
Agency | One true studio
Art director | Gvu creative
Producer | Julie Chery
Photographer | François Mittins
Model | Djamilla & Brendan
Model Agency | AMTI Ottawa
Close-up of a male model wearing a brown corduroy button-up jacket from Allez during a golden hour sunset.
The Challenge

My client wanted to convey the connection between people and the mustard seed. Our challenge was to leverage the mustard seed as a symbol for humble, yet powerful transformation (from something miniscule into a creation of grandeur.)

A model wearing an Allez grey sweatshirt and tan corduroy Zella crossbody bag during golden hour by the water.
The Solution

Create the connection between nature and people

My approach was to partner with the Creative Director to marry the natural environment that a mustard seed grows in, with people and apparel. This visual narrative resulted in a beautiful campaign that highlights their ethos and product as both creative and quality-driven.

A model wearing an Allez black t-shirt dress and tan corduroy Zella crossbody bag by the water at sunset.

Published Images

screengrab of client's website with my images
screengrab of client's website with my images
screengrab of client's website with my images
screengrab of clients Instagram with my images

What will we create today?

Curiosity. Community. Creative solutions.
Let’s make something magical.

Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project | Next Project 

Go to
Gallery